Strategy · Brand Messaging · Campaign Ideas · Design · Social Media


A new strategy for an old problem

Creating a name, brand and interactive website for a new small business.

A local start-up wanted to bring their unique learning approach to life. The new maths programme, to rival Times Tables Rock Stars, needed to appeal to educators, parents, children and potential investors. After data and insight-led research, SDM proposed the name, developed the branding across all touchpoints and gamified the offering with a fun and engaging website. We created all marketing communication and continue to provide both B2B and B2C support.

Company naming & Logo Design

Website Design & Development

Strategy & Brand Guidelines

Social Strategy

Character Design

Posters & Giveaways