Rubik’s Brand needed to re-connect with their audience in a fun and engaging way whilst also introducing Rubik’s as a lifestyle brand.
We completed a channel data review which included looking at how and where the fans actually interacted with the company on their social media platforms. This allowed us to establish where Rubik’s should be focusing their social content, we then went about creating and developing content that follows the new brand style and simultaneously introduces Rubik’s as a lifestyle brand.
Rubik's Social Media Posts
Rubik’s Cube Solve Times | Did you know | Fun Friday – Maths Quiz
Rubik’s Hotel | World Population Pie Chart | Mothers Day Post
World Mental Health Day | Running into Friday like… | World Meditation Day
Through Back Thursday – Rubik’s Guides | Maths Quiz | Fun Friday – Yarn Bombing
Social Media Videos
Say Something Nice Day (Credit: abcrubiks.com) | Space Day | Mothers Day